PT-BR
Specialist Product Designer | UX | UI
Transforming problems into intelligent experiences
explore my work
about me
Hi, I'm Pri! :)
Nesse mundão onde eu podia ser qualquer coisa,escolhi ser designer. ❤️
In this big world where I could be anything, I chose to be a designer. ❤️
I represent users at every stage of the project, creating accessible, intuitive, and scalable experiences. With a focus on usability and solutions that connect people, I transform problems into products that work and grow.
I have 10 years of experience in design, with the last 6 focused on product design. I have worked at companies such as Banco Safra, Serasa, Original, and PicPay. I graduated in Design from Centro Universitário Senac and in Marketing from Universidade Anhembi Morumbi. Additionally, I specialized in UX/UI Design at Ironhack and have knowledge in Data Science.
my process
Design as a resource of a process
I represent users at every stage of the project, creating accessible, intuitive, and scalable experiences. With a focus on usability and solutions that connect people, I transform problems into products that work and grow.
1
Understanding
Before everything
Before creating, I dive into your business objectives and the data you already have.
2
Research
Quality time
Conversations with stakeholders and tests that can reveal pain points and key insights for a better experience.
3
Design Concept
References and more
Idea and reference boards to inspire the team and define the direction together.
4
Design-wise speaking
Hands-on
From sketch to layout, this is the time to test ideas, create concepts, screens, and structure the project.
5
Testes de conceito
Proposta e validação
Com tudo alinhado, começo a criação. Spoiler: meus conceitos costumam acertar de primeira.
6
Acessibilidade
Design pra todos <3
Incluo critérios como contraste, leitura e navegação para que o produto funcione pra todo mundo.
7
Processo de handoff
Otimização e entrega
Com o handoff, o design ganha vida. Entrego tudo pronto pro dev manter a experiência redondinha.
8
Testing
End users
Time to validate! I plan tests with clarity and strategy to ensure everything works in practice.
9
Final Delivery
Time to go...
From here, everything is adapted to your needs: files can be delivered however you prefer.
The process is never linear, and these steps can, and should, be revisited throughout the development and construction of the project.
recent projects
Projetos finalizados e em andamento.
Here you can follow some cases from the last few months.
I am part of luzvisível!
Learn more about how we transform ideas into digital products, solving challenges with personalized design solutions for every business.
feedbacks
Notes from those who have worked with me
Some feedbacks that reinforce the quality of my deliveries and the importance of clear communication and an objective work process.
⭐️⭐️⭐️⭐️⭐️
“Even though our paths haven't crossed here yet, I've been noticing the amazing work you've been doing on P2P. I hope we get to work together on more projects in the future!”
Kate Chekashava
Project and Resource manager
Netsurit Automate
⭐️⭐️⭐️⭐️⭐️
“Pri, we are the ones who have a lot to thank you for! For believing in everything we proposed and for helping us make it happen day after day. Let's grow together!”
Rodrigo Soeiro
CEO & Co founder
Monnos
⭐️⭐️⭐️⭐️⭐️
“You're the best, Pri!
You've been such an important part of this project's deliveries. You've definitely raised the bar for our interface quality at NNI.
Thank you!”
David Santos
Senior Manager - Digital Solutions
NNI Group
contact me
Let's have a chat?
Who doesn't love a coffee and a good talk? Send me a message on WhatsApp; it will be a great pleasure to assist you!
send a message
Let's work together?
PT-BR
Specialist Product Designer | UX | UI
Transforming problems into intelligent experiences
explore my work
about me
Hi, I'm Pri! :)
In this big world where I could be anything, I chose to be a designer. ❤️
I represent users at every stage of the project, creating accessible, intuitive, and scalable experiences. With a focus on usability and solutions that connect people, I transform problems into products that work and grow.
I have 10 years of experience in design, with the last 6 focused on product design. I have worked at companies such as Banco Safra, Serasa, Original, and PicPay. I graduated in Design from Centro Universitário Senac and in Marketing from Universidade Anhembi Morumbi. Additionally, I specialized in UX/UI Design at Ironhack and have knowledge in Data Science.
my process
Design as a resource of a process
I represent users at every stage of the project, creating accessible, intuitive, and scalable experiences. With a focus on usability and solutions that connect people, I transform problems into products that work and grow.
1
Understanding
Before everything
Before creating, I dive into your business objectives and the data you already have.
2
Research
Quality time
Conversations with stakeholders and tests that can reveal pain points and key insights for a better experience.
3
Design Concept
References and more
Idea and reference boards to inspire the team and define the direction together.
4
Design-wise speaking
Hands-on
From sketch to layout, this is the time to test ideas, create concepts, screens, and structure the project.
5
Testes de conceito
Proposta e validação
Com tudo alinhado, começo a criação. Spoiler: meus conceitos costumam acertar de primeira.
6
Acessibilidade
Design pra todos <3
Incluo critérios como contraste, leitura e navegação para que o produto funcione pra todo mundo.
7
Processo de handoff
Otimização e entrega
Com o handoff, o design ganha vida. Entrego tudo pronto pro dev manter a experiência redondinha.
8
Testing
End users
Time to validate! I plan tests with clarity and strategy to ensure everything works in practice.
9
Final Delivery
Time to go...
From here, everything is adapted to your needs: files can be delivered however you prefer.
The process is never linear, and these steps can, and should, be revisited throughout the development and construction of the project.
recent projects
Projetos finalizados e em andamento.
Here you can follow some cases from the last few months.
I am part of luzvisível!
Learn more about how we transform ideas into digital products, solving challenges with personalized design solutions for every business.
feedbacks
Notes from those who have worked with me
Some feedbacks that reinforce the quality of my deliveries and the importance of clear communication and an objective work process.
⭐️⭐️⭐️⭐️⭐️
“Even though our paths haven't crossed here yet, I've been noticing the amazing work you've been doing on P2P. I hope we get to work together on more projects in the future!”
Kate Chekashava
Project and Resource manager
Netsurit Automate
⭐️⭐️⭐️⭐️⭐️
“Pri, we are the ones who have a lot to thank you for! For believing in everything we proposed and for helping us make it happen day after day. Let's grow together!”
Rodrigo Soeiro
CEO & Co founder
Monnos
⭐️⭐️⭐️⭐️⭐️
“You're the best, Pri!
You've been such an important part of this project's deliveries. You've definitely raised the bar for our interface quality at NNI.
Thank you!”
David Santos
Senior Manager - Digital Solutions
NNI Group
contact me
Let's have a chat?
Who doesn't love a coffee and a good talk? Send me a message on WhatsApp; it will be a great pleasure to assist you!
send a message
Let's work together?
PT-BR
Specialist Product Designer | UX | UI
Transforming problems into intelligent experiences
explore my work
about me
Hi, I'm Pri! :)
In this big world where I could be anything, I chose to be a designer. ❤️
I represent users at every stage of the project, creating accessible, intuitive, and scalable experiences. With a focus on usability and solutions that connect people, I transform problems into products that work and grow.
I have 10 years of experience in design, with the last 6 focused on product design. I have worked at companies such as Banco Safra, Serasa, Original, and PicPay. I graduated in Design from Centro Universitário Senac and in Marketing from Universidade Anhembi Morumbi. Additionally, I specialized in UX/UI Design at Ironhack and have knowledge in Data Science.
my process
Design as a resource of a process
I represent users at every stage of the project, creating accessible, intuitive, and scalable experiences. With a focus on usability and solutions that connect people, I transform problems into products that work and grow.
1
Understanding
Before everything
Before creating, I dive into your business objectives and the data you already have.
2
Research
Quality time
Conversations with stakeholders and tests that can reveal pain points and key insights for a better experience.
3
Design Concept
References and more
Idea and reference boards to inspire the team and define the direction together.
4
Design-wise speaking
Hands-on
From sketch to layout, this is the time to test ideas, create concepts, screens, and structure the project.
5
Concept Testing
Proposal and validation
Once everything is aligned, I start creating. Spoiler: my concepts usually hit the mark on the first try.
6
Accessibility
Design for everyone <3
I include criteria such as contrast, readability, and navigation so that the product works for everyone.
7
Handoff Process
Optimization and delivery
With the handoff, the design comes to life. I deliver everything ready for the developer to keep it seamless.
8
Testing
End users
Time to validate! I plan tests with clarity and strategy to ensure everything works in practice.
9
Final Delivery
Time to go...
From here, everything is adapted to your needs: files can be delivered however you prefer.
The process is never linear, and these steps can, and should, be revisited throughout the development and construction of the project.
recent projects
Finished and ongoing projects.
Here you can follow some cases from the last few months.
I am part of luzvisível!
Learn more about how we transform ideas into digital products, solving challenges with personalized design solutions for every business.
feedbacks
Notes from those who have worked with me
Some feedbacks that reinforce the quality of my deliveries and the importance of clear communication and an objective work process.
⭐️⭐️⭐️⭐️⭐️
“Even though our paths haven't crossed here yet, I've been noticing the amazing work you've been doing on P2P. I hope we get to work together on more projects in the future!”
Kate Chekashava
Project and Resource manager
Netsurit Automate
⭐️⭐️⭐️⭐️⭐️
“Pri, we are the ones who have a lot to thank you for! For believing in everything we proposed and for helping us make it happen day after day. Let's grow together!”
Rodrigo Soeiro
CEO & Co founder
Monnos
⭐️⭐️⭐️⭐️⭐️
“You're the best, Pri!
You've been such an important part of this project's deliveries. You've definitely raised the bar for our interface quality at NNI.
Thank you!”
David Santos
Senior Manager - Digital Solutions
NNI Group
contact me
Let's have a chat?
Who doesn't love a coffee and a good talk? Send me a message on WhatsApp; it will be a great pleasure to assist you!
send a message
Let's work together?
